In today’s era, safeguarding your online presence is of paramount importance. So, if you want to maximise your business success and boost your website visibility, consider registering for multiple NZ domains.
This is because your domain name is the best way for users to find your website. So, it makes sense to have more than just one domain name. It gives users multiple ways to reach your website.
In this article, we will be demystifying the top 5 reasons for registering for more than one domain hosting name for your business.
What is a Domain Name?
Registering for a domain name in NZ is one of the most important aspects involved in building a website. A domain name is a unique web address that consists of a website name and a domain name extension. Remember that a good domain name helps make your brand stronger and makes your audience easily find your website in no time.
Important Reasons to Choose More Than One Domain Name
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Expansion
Many companies generally buy domain names pertaining to a specific place and then redirect them to their main domain website. E.g., Google.com, Google.co.in, Google.co.uk, etc.
Hence, establishing your online presence with additional domain names offers more chances for users to find your website compared to having a single domain name.
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Protecting Your Brand
By registering for multiple domain names, you can protect your brand from potential competitors and cybercriminals.
You have the privilege of buying versions of your website name with different extensions, which allows you to secure your website’s identity and prevent competitors from registering with a domain name similar to yours.
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Promotions and Special Offers
Using multiple domain names for promotional aspects is considered a great way to generate brand awareness and drive traffic to your website. All you need to do is opt for domain name registration for a new domain related to the event and create a specific landing page for the promotion.
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Creating Internal Links
Having multiple domain names allows you to create internal links between your various websites. This helps improve the search engine aspects of your website and also assists in generating increased website traffic.
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Protecting Your Brand from Cyber Threats
To protect your business from cybercrimes, always buy related or similar domain names. This is an easy and economical way to protect your brand identity and website traffic.
What to Consider When Buying Domain Names?
Remember that before going and purchasing additional domain names for your business, there are some factors you should be aware of:
- Multiple Domain Names are not meant for everyone.
- If you are a small business focusing only on one aspect, there might be better fits for you than various domains.
- If you are a well-established online business or even have a small company with the desire to expand in multiple locations, then invest in various domains to get that added SEO advantage, increased website traffic, cybersecurity guarantee, and enhanced sales.
Conclusion
To wrap up, registering multiple domain names in NZ can have many benefits, from improving your website’s reach to protecting your brand from potential copycats. So, if you are thinking of taking your online business to the next level, owning multiple domain names is the best way to start.